VIRTUE Curl Shampoo 240ml Cleanse and revitalise your curls with VIRTUE’s specially formulated shampoo. Designed to be nourishing and non-drying, the hydrating formula only lifts away dirt and unwanted build-ups, never stripping strands of essential moisture. This helps to keep your natural curl pattern at its best, letting your waves shine through. Offering protection from a range of environmental aggressors as well as heat and humidity, you’ll benefit from a decrease in frizz as well as a more manageable mane. It will be less likely to tangle, making brushing and styling easier than before. Enriched with Alpha Keratin 60ku®, the shampoo has a fortifying effect on the appearance of your hair. This powerful ingredient combines with hydrators and curl-optimising polymers, which facilitate the maintenance of stronger-looking hair. The shampoo is ideal for anyone with brittle strands that break easily, as it works to promote a healthier appearance without compromising curls. Free from parabens, phthalates, silicones, sulphates, formaldehyde donors, and synthetic colourants. VIRTUE Curl Conditioner 200ml Treat your curls with the care they deserve when using VIRTUE’s conditioner. The weightless blend of nourishing ingredients never weighs down your strands, detangling and promoting a smoother surface without compromising on bounce and volume. Formulated to be incredibly hydrating, you’ll benefit from a silky-soft finish that works with your natural curl pattern. It’s enriched with Alpha Keratin 60ku®, which works alongside hydrators and curl-optimising polymers to keep your hair looking as authentic as possible. It fortifies your mane’s appearance, supporting elasticity while helping damaged cuticles to seem healthier. What’s more, you’ll also benefit from protection against environmental harm, heat and humidity. The conditioner can be used even on brittle hair types with strands that break easily. Free from parabens, phthalates, silicones, sulphates, formaldehyde donors, and synthetic colourants.